All artist managers’ have a similar goal: to pitch their
artists with the purpose of giving a boost to the talents’ careers.
Managers have important duties and responsibilities such as
creating schedules and planning activities, as well as negotiating different
types of contracts. Most importantly, the relationship between the artist and
the manager is crucial in this business; the artist must be able to trust
his/her manager and the manager has to strongly believe in his artist.
Over the past years, many young artists started their
careers having a family member as manager. It is clearly easier for some artist
to trust a parent rather than someone outside of the family circle.
It is also a risk to involve a family member, especially
when it comes to business.
One the most powerful
celebrities and accomplished artists in the world, Beyoncé Knows, has been
managed by her father, Mathew Knowles, since her beginning as a teen. Mathew
Knowles started managing his daughter for 15 years, since her debut in the
multi-platinum selling band The Destiny’s Child; he also managed the trio’s
solo albums after the group separated.
In early 2011, rumors started on the Internet throwing that
Beyoncé had ‘broken up” with her father. However, in
March 2011, their publicist stated that it was a ‘only business move’ as
well as a mutual decision.
After gaining experience and having learned from her manager
and father, Beyoncé
thought about taking care of her own career; she directed for the first on her
videoclip “Single Ladies.” Today, she manages herself
with the help of her husband Jay-Z; rumors say that Jay-Z’s Roc Nation Company
manages her, but no deal has been announced.
16 Grammy Awards
11 MTV Video Music Awards
4 American Music Awards
Billboard of the Millennium
Star on the Hollywood Walk of Fame
Most
Gold & Platinum Certifications Last Decade
Involving family into business leads to also involve family into scandals; a good example would be Chris Brown's mother and co-manager, Joyce Hawkins, after his alleged altercation with Rihanna. The New York Post reported that Brown was planning to change his management team until his mother stated the The Post report was incorrect.
And the list of the 'artist family management' is long, including country singer Taylor Swift, Disney actress and singer Selena Gomez, Bow Wow, and more.
Involving family into business leads to also involve family into scandals; a good example would be Chris Brown's mother and co-manager, Joyce Hawkins, after his alleged altercation with Rihanna. The New York Post reported that Brown was planning to change his management team until his mother stated the The Post report was incorrect.And the list of the 'artist family management' is long, including country singer Taylor Swift, Disney actress and singer Selena Gomez, Bow Wow, and more.
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